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20 Amazing Customer Experience Quotes

“It’s one thing to sell a product to a customer.  It’s an entirely different thing to anticipate the needs of the customer and tell them everything they will need in order to do the job right.”

"If we consistently exceed the expectations of employees, they will consistently exceed the expectations of our customers."

"Worry about being better; bigger will take care of itself. Think one customer at a time and take care of each one the best you can."

"Customer experience management is all about change management; that also means that it's all about change.  At least that's what your customers are hoping for."

"We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better."

"Customer service starts where customer experience fails"

"Customers want their problem solved and day-today needs met. Being delighted does not meet those needs. Be consistent instead."

"Your customer doesn't care how much you know until they know how much you care."


"Don't try to tell the customer what he wants. If you want to be smart, be smart in the shower. Then get out, go to work and serve the customer!"

"Customer satisfaction is worthless. Customer loyalty is priceless."

"You have to be no less than a customer concierge, doing everything you can to make every one of your customers feel acknowledged, appreciated, and heard."

"At the end of the day, Customer Experience is people being intentional about making other people’s life easier and better. 

"CX should be leading the charge to drop the silos and work cross-functionally to serve customers better."

"We take most of the money that we could have spent on paid advertising and instead put it back into the customer experience.  Then we let the customers be our marketing."

“In moments of conflict, try empathy instead of judgment. Compassion is almost always the answer.”

"For customer experience efforts to become valued and considered critical to driving growth they must rise above the fray of being defined as problem solving or chasing survey scores."

"When customers entrust you with their business, take that responsibility seriously. Listen to them, keep them informed, and own up when things go wrong. Demonstrate how valuable they are with each interaction."

"Customers see your business from a different view - their ideas may be well worth implementing."

"Turn your CX inside out. If you're on the outside, look from the inside."


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