Amazing Questions to Ask as a CX Professional
- CX Accelerator
- Mar 14, 2025
- 1 min read
“A prudent question is one half of wisdom.” – Francis Bacon
With how quickly things are changing in the CX world right now, definitive answers are hard to come by. What is true one day may be irrelevant or just flat out wrong the next day. With exception of a few timeless principles, this is not a season to draw hard lines in the sand. What we can do, however, is maintain a healthy sense of curiosity and ask smart questions.
Recently, in the CX Accelerator slack community, we challenged our members with this dialogue kicker:
The questions we received blew me away. There is terrific insight to be gained from these curious minds. Here is a collection of our favorite responses:
And the icing on the cake:
We said "no answers", but this last question was so good people couldn't help themselves. 😄 Take a look at these thoughtful responses:
A mistake, indeed! A huge thanks to these CX thought leaders who are helping to set our feet on the right path for the future of experience. More amazing conversations to come! Join us right here if you have not already.
What BIG question are you asking? Share in the comments!
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This was a really smart read on the power of asking great questions in CX, especially when everything changes so fast. I loved the emphasis on curiosity over rigid answers and the thoughtful examples from the community—they really spark fresh thinking. It reminded me of a thoughtful discussion I saw on England & Derbyshire LLP with the same insightful energy. Definitely sharing this one!
Great insights on asking impactful CX questions. The structured approach reminds me of how a GCSE Physics Equation Sheet helps students identify the right formula for the right problem. In both customer experience and physics, success comes from asking the right questions, understanding relationships, and applying knowledge effectively.
This is such a refreshing take on the industry. In a field that is usually so obsessed with immediate metrics and data points, focusing on the quality of our questions instead of just the answers is where the real wisdom lies. I especially loved the question about whether we are over-digitizing the human experience, it is something every business needs to grapple with right now. I recently saw a discussion on https://englandderbyshire.co.uk/ about how the best community experiences are built on listening rather than just talking, and it perfectly mirrors the sentiment here. If we aren't asking the right questions, we're just solving the wrong problems more efficiently. Thanks for sharing these insights!
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